A cozy, family-run operation in Holualoa where you can get a deep dive into the process from the owners themselves. It's genuinely good for those who want a personal, owner-led tour of the coffee and cacao trees, a taste of homemade chocolate, and a panoramic ocean view from the terrace. If you're looking for a quick, drop-in cafe visit without a reservation, or a polished, commercial tasting room, this isn't the fit for you today.
Owner-led tours of coffee and cacao trees are central to the experience; reservations are essential.
Tucked away on backroads with 'spectacular' ocean views, making it a destination visit.
Many guests purchase bags of Kona coffee and homemade chocolate as souvenirs.
Reviews highlight the 'outstanding view from balcony' and 'commemorative photo' opportunities.
We are based in Holualoa, one of the premier coffee-growing regions in the world, on the Big Island of Hawai'i. Our family farm began selling Kona coffee in 2013. We use natural fertilizers and avoid chemical pesticides. Our coffee beans are always sun-dried and hand-sorted.
- Hours
- Monday: 1:00 5:00 PM
- Tuesday: Closed
- Wednesday: 1:00 5:00 PM
- Thursday: Closed
- Friday: 1:00 5:00 PM
- Saturday: Closed
- Sunday: Closed
- Phone
- (808) 936-0904
- Website
- muramatsu.farm
- pinevillage@live.com
- Amenities
- Outdoor seating
- Address
- 78-6919 Palekana Rd, Holualoa, HI 96725, USA
Visiting Pine Village small Farm
What are Pine Village Small Farm's visiting hours?
Pine Village Small Farm (Muramatsu Farm) is open Monday, Wednesday, and Friday from 1:00 PM to 5:00 PM. They are closed Tuesday, Thursday, Saturday, and Sunday, so the visiting window is quite limited — plan accordingly.
Do I need a reservation to visit or take a tour?
Yes — tours and tastings are by reservation only. You can book through their website at muramatsu.farm/tours-tastings. Drop-in visits are not the typical format here.
Do they produce anything besides coffee?
Yes — the farm also cultivates about 200 cacao trees and crafts small-batch chocolate on site. Tasting both the coffee and chocolate can be part of the farm experience.
Can I find their products without visiting the Holualoa farm?
Yes — the Muramatsu family sells coffee and handmade Japanese culinary items at the Kamuela Farmers Market every Saturday. This is a good option if your schedule doesn't align with farm hours.
Can I buy their beans and have them shipped to the mainland?
Online ordering and direct shipping aren't listed in Pine Village Small Farm's information. Their coffee is available at the farm during visiting hours — Monday, Wednesday, and Friday, 1:00–5:00 PM — and at the Kamuela Farmers Market every Saturday.
What coffee-growing traditions does Pine Village Small Farm follow?
The farm draws on Holualoa's Japanese coffee-growing heritage, using a traditional hand-cranked pulper, natural fermentation, and sun-drying on hoshi-dana racks. They avoid chemical pesticides, use natural fertilizers, and roast on site in a retro hot-air roaster.